Not so fast my friend!
What if ROI stands for Return on Inspiration?
What if we evaluated everything we do on a Return on Inspiration – how we, as leaders, inspire those around us. How we, as leaders, create an environment that inspires others to find the motivation that dwells within them and give that magical discretionary effort – the extra effort given, not for pay or status but because of the why…the cause, belief and purpose the leader communicates.
Wow!
So instead of reflecting the overall satisfaction of our customers, OSAT (a measurement of customer service) is now a measurement of ROI – Return on Inspiration!
Instead of Customer Connection Shops (Mystery Shops) reflecting the level of service our secret shoppers experienced in our stores they now reflect the ROI – Return on Inspiration the shopper experienced from the store team!
How exciting would our stores be if we all were immersed in an atmosphere of inspiration – led by the leader who has communicated a vision that motivates, excites and inspires?
How can this happen? It happens when the leader discovers his or her why – cause, purpose and belief – then communicates the heck out of it – EVERYDAY – in the four walls of the store. Every associate then can communicate the why and is motivated by it. The associates then work or the How – how to get “the why” into reality – and the What – what happens to accomplish “the why” – the cause, purpose and belief.
I LOVE IT!
ROI – Return on Inspiration!
I would love to work in an environment where the purpose is well defined by the leader. I’ll figure out a way to execute and achieve “the why” – and I’m sure you will too – once the leader…
Inspires!
(thanks to Joey Reiman for introducing this idea in his book "Purpose"
